Alton Towers Resort launches updated Education Centre

 On Saturday 5th September, the Alton Towers Resort will launch its fully refurbished Education Centre in partnership with Staffordshire University.

The new Education Centre will showcase the already established education programme but with the new partnership with Staffordshire University, it has allowed the additional offering of an interactive workshop space featuring touchscreen televisions, digital displays and interactive applications, as well as a lecture room for theory-led educational talks with individual tables for students to have the option to take notes.

The education programme run by Alton Towers Resort is designed to match the National Curriculum whilst encouraging learning outside the classroom which is reinforced by their Quality Badge awarded by the Council for Learning Outside the Classroom.

Rachael Cotton, Head of Trade and Corporate Sales at Alton Towers Resort, says it’s important to tie education together with real life. “Anything that encourages pupils to think about their future is fantastic, and we already actively support that idea, which is why working with Staffordshire University is the natural thing for us to do.”

The Resort runs a variety of inspiring talks for pupils and teachers using classroom subjects like maths, hospitality and science to learn more about the Resort operating in the leisure industry. Alton Towers Resort also runs extremely popular educational events such as their business-orientated event ‘Business of Leisure’ where students can meet members of their business team, and National Science Week where they successfully broke the Guinness World Record for World’s Largest Science Lesson.

Visit for more information.MERLIN ENTERTAINMENTS plc is the leading name in location-based, family entertainment. Europe’s Number 1 and the world’s second-largest visitor attraction operator, Merlin now operates 109 attractions, 12 hotels/4 holiday villages in 23 countries and across 4 continents. The company aims to deliver memorable and rewarding experiences to its almost 63 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and c26,000 employees (peak season). 

Among Merlin’s attractions are - SEA LIFE, Madame Tussauds, LEGOLAND, The London Eye, Dungeons, Gardaland, LEGOLAND Discovery Centres, Alton Towers Resort, Warwick Castle, THORPE PARK Resort, Blackpool Tower, Heide Park Resort,  Sydney Tower Eye and SKYWALK.  All brands which are distinctive, challenging and innovative – and which have great potential for growth in the future. Visit for more information.

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