University Students Urged To 'keep Calm And Carry On' At The Saloufest
English and Irish university students will be heading to Salou on the Costa Dorada in Spain on 10th April for the biggest and best university sports festival in the student calendar. Taking place over a two week period from 9th-15th April and 16th-22nd April in a multitude of venues across the region, during the festival highly competitive university teams will vie for much coveted prizes in sporting disciplines including: badminton, basketball, beach cricket, beach flag football, beach rugby, bowling, boxing, cheerleading, cricket, dance, football, hockey, lacrosse, martial arts, netball, pool, rugby, rugby league, tennis, ultimate frisbee, volleyball and water polo.
As part of Saloufest’s on-going commitment to promoting safe and responsible touring an innovative campaign has been launched to educate students attending the festival about the effect their behaviour has when they are representing their club and university abroad. The campaign ‘Keep Calm and Carry on’ provides students with information to make informed decisions whilst representing their country in Spain.
Working closely with the NUS, P&O Ferries, Endsleigh Insurance, Taragonna Tourism and the Port of Dover Police, the Keep Calm and Carry on campaign promotes an acceptable behaviour charter as well as guidelines on responsible drinking and looking after team-mates. As part of this initiative Saloufest has joined forces to provide tips and advice for students and help university teams combat excessive alcohol consumption by providing information about the effects of alcohol on their lives and lifestyles. The initiative includes information on considering and respecting the locals, being proud of the university they represent and being an ambassador for their club and country.
Sam Seward, Managing Director of Saloufest said: “We are a country of explorers, travellers and sporting champions! Students are seen as our best and brightesthopes of the future. They enjoy the competitive nature of sport by day and let off steam at parties by night – our message to students is above all KEEP CALM, stay in control, know your limits, play hard and party sensibly.”
Seward continues, “It is imperative we all work together to help students form a responsible attitude to alcohol whilst having fun. Expanding the reach of ‘Keep Calm and Carry On’ campaign will mean more students can enjoy fun on and off the field.”
For further information, please visit:www.saloufest.info
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